Case Study: Major Restaurant Group achieves 35% better CPA with Infillion

Major Restaurant Group - Customer Case Study

Major Restaurant Group worked with Infillion to drive more online reservations for its restaurant brands. The challenge was to reach the right consumers across devices and improve engagement and conversion efficiency.

Infillion implemented a cross-device approach using the Cross-Device Identity Index, along with geo-targeting and retargeting to reach high-intent audiences at scale. Through ongoing optimization, Infillion beat the client’s CPA goal by 35%.