Case Study: Luxury Automotive Brand drives dealership visits with Infillion

Luxury Automotive Brand Company - Customer Case Study

Luxury Automotive Brand Company partnered with Infillion to build a full-funnel marketing approach that could drive awareness, consideration, and dealership visits while also measuring where visitors spent time onsite, including the showroom, sales center, and service center. The brand needed a way to reach in-market auto intenders and understand real-world foot traffic more precisely.

Infillion used mobile and desktop video pre-roll, audience retargeting, sequential messaging, dynamic creative, proprietary location technology, and Gimbal beacons to attribute visits and measure micro-proximity activity at dealerships. The campaign delivered 350 visits, 44-minute average dwell time, 1.78 average visits per unique user, 10 unique device IDs near beacons, and an 81% VCR, showing strong performance across both digital and offline metrics.