Infegy
18 Case Studies
A Infegy Case Study
Technomic, a leading foodservice research and consulting firm since 1966, helps operators and suppliers make complex menu and business decisions. The company faced the challenge of predicting fast-changing consumer tastes across tens of thousands of ingredients and menu items, and needed a way to track real-time sentiment so clients could quickly adapt offerings and capitalize on emerging opportunities.
Technomic integrated Infegy’s social listening data via API into its proprietary Ignite Menu platform, using aggregated social “topics” to add volume and sentiment signals to its models. The addition boosted predictive accuracy to 95%, allowed clients to introduce timely, high-performing menu items (for example, spotting the rise of elderflower and guiding a mozzarella sandwich launch), and created a single, holistic data source for trend-driven decision making.
Bernadette Noone
Executive Vice President of Products and Services