Case Study: Sally Phillips delivers a personal direct-to-client fashion experience with Indigo8 Solutions

Sally Phillips - Customer Case Study

Sally Phillips, an Adelaide-based fashion label operating since 2000, wanted to preserve a direct-to-client selling model while keeping a close relationship with its customers. In a market shaped by online purchasing and fast fashion, the business focused on creating a personal and individual experience for invitees to its private seasonal collection viewings.

Indigo8 Solutions provided the back-end support Sally Phillips needed to run that approach and manage its business requirements. With Indigo8 Solutions in place, Sally Phillips says sales have grown to a growing client base, helping support the label’s continued growth.

Sally Phillips

Sally Phillips

Sally Phillips