Case Study: By Johnny streamlines back-end operations with Indigo8 Solutions

By Johnny - Customer Case Study

By Johnny, the Australian fashion label founded by John Schembri, grew from a market stall in 2009 into a wholesale and online business. As the brand expanded, it needed help managing the often time-consuming back-end so Schembri could stay focused on design and product creation.

Indigo8 Solutions handled that back-end work for By Johnny, supporting the business side of the label while Schembri continued to develop new collections. The case study does not provide specific performance metrics, but it says the arrangement freed up time for the creative team and supported the brand’s continued growth.

By Johnny