Case Study: Hawthorne Health achieves cost-effective, higher-quality global healthcare hires with Indeed

Hawthorne Health - Customer Case Study

Hawthorne Health is a specialist healthcare recruitment agency that places nurses and other medical professionals worldwide. Faced with high demand for highly qualified, location-specific candidates (ICU, cardiac care, etc.), the firm needed a cost-effective way to advertise many openings and reach talent across countries like the UK and India while controlling recruitment spend.

Hawthorne Health began sponsoring jobs on Indeed and using Indeed Apply to screen applicants, keeping listings prominent and simplifying candidate review. In four months they made 10 placements (8 from Indeed), paid about $75–$100 per applicant versus much higher costs on other boards, stopped using competing sites, and gained significant website traffic and brand exposure via Indeed’s publisher network.

Hawthorne Health

Carolyn Ferrando

Recruitment Consultant