Indeed
61 Case Studies
A Indeed Case Study
Crowe Horwath LLP, a top-10 U.S. public accounting and consulting firm experiencing rapid growth, struggled to fill niche roles and attract enough candidates through its own brand site. Because the firm is not as widely known, recruiting required a more targeted approach to drive qualified traffic and expand the candidate pool.
Crowe partnered with Indeed to run a targeted campaign that increased clicks to its career site and attracted more professional-level and younger candidates. The campaign delivered the strongest ROI in their SEO/SEM mix, produced a cost per hire of $1,135 (lower than employee referrals), and yielded a higher proportion of senior-level hires compared with traditional job boards.
Keith Royal
Vice President of Staffing