Case Study: Crowe Horwath achieves lowest cost-per-hire and higher-quality hires with Indeed

Crowe Horwath - Customer Case Study

Crowe Horwath LLP, a top‑10 public accounting and consulting firm experiencing rapid growth, faced a shortage of candidates for niche professional roles due to limited brand recognition and insufficient direct traffic to its careers site. To attract more qualified applicants and maximize its recruitment web presence, the firm partnered with Indeed.

Using Indeed to drive targeted job‑seeker traffic, Crowe reached more professional and younger candidates who clicked directly to its careers site, improving visibility and application flow. The campaign delivered the best ROI in its SEO/SEM mix — a cost per hire of $1,135 (below employee referrals) — and produced hires that were 50% more likely to be at a higher professional level than those from other job boards.

Crowe Horwath

Michele Porfilio

Strategic Sourcing Leader