Case Study: iRely Recovery Doubles Organic Clicks with Incrementors’ Healthcare SEO and Content Strategy

iRely Recovery doubles organic clicks in 90 days with Incrementors

Incrementors provided SEO and content strategy services for iRely Recovery, a private luxury rehab center in Los Angeles. The challenge was breaking into the saturated addiction treatment search market, where national networks dominated. iRely had unique differentiators, including high-profile press coverage, but needed to convert that attention into lasting organic growth across clinical and local search queries.

The solution from Incrementors involved a multi-step strategy: launching a high-frequency clinical content program, creating a blog-to-video pipeline, targeting insurance and cost queries, and leveraging press coverage for durable authority. This approach tripled organic impressions to 444,249 and doubled clicks from 901 to 1,897 within 90 days, successfully capturing demand in substance-specific and dual-diagnosis keyword areas where iRely could compete.

iRely Recovery