Case Study: Travis Perkins achieves a 48% increase in AOV with Increasingly AI Bundling

Travis Perkins boosts AOV by 48% with Increasingly

Travis Perkins, a major construction materials supplier, faced aggressive growth targets and needed to innovate to stand out in a competitive market. Their challenge was to increase revenue through targeted product bundling. To meet this objective, they partnered with the vendor Increasingly and implemented its AI Bundling product.

By using Increasingly's AI Bundling solution, Travis Perkins was able to dynamically recommend targeted product combinations to its customers. This strategy delivered phenomenal results, including a 48% increase in average order value and a 54% rise in items per basket. The solution driven by Increasingly now accounts for 7% of the company's overall site revenue, making bundling a key strategic pillar for their online business.

Travis Perkins