Case Study: ETX Capital achieves strong trader acquisition growth with Income Access

ETX Capital boosts wagering accounts 228% with Income Access

ETX Capital, a financial trading firm with over 50 years in the markets, sought to expand its trader acquisition strategy. Their challenges included breaking down performance data at a product level and building custom commission structures for their affiliates. To address this, they partnered with vendor Income Access and its platform to power their affiliate programme.

The Income Access solution provided ETX Capital with robust reporting analytics and a commission module to create tailored affiliate structures. This led to strong results, including three consecutive years of growth in currency volume and bets. Most notably, ETX saw a 228% increase in wagering accounts and a 290% increase in total trades from 2014 to 2017 through the affiliate channel.

ETX Capital