Inchoo
33 Case Studies
A Inchoo Case Study
The customer, Tools4Flooring, a B2B online retailer of flooring tools, faced the challenge of migrating its outdated Magento 1 eCommerce site to Magento 2. They needed to achieve this complex migration with minimal downtime while maintaining intricate custom functionalities and improving the user experience. They partnered with vendor Inchoo for this Magento 2 migration project.
Inchoo worked closely with the client's marketing team to execute the migration, ensuring all essential data and custom features were carried over. Key improvements included implementing custom product pricing for items sold by square footage and revamping the site search with the ElasticSuite extension. The project was a success with no business disruption and immediately after launch, sales grew by 15-20%, a growth that continued throughout the year.