Case Study: Howard Buick-GMC achieves 1,686% ROI and faster referral payouts with Incentivefox

Howard Buick-GMC - Customer Case Study

Howard Buick-GMC, a family‑owned dealership with more than 50 years in business, needed a faster, more efficient way to pay and motivate their brand advocates. They partnered with Incentivefox, using Incentivefox’s Referral Rewards platform and fulfillment process (including payments via a custom Visa Prepaid Card) to streamline rewards and communications.

Incentivefox implemented its automated fulfillment and customer‑update system so advocates were paid quickly and professionally, which boosted referral activity. In December 2014 Howard Buick‑GMC sold 30 cars, achieved a 1,686.51% ROI and a cost per sale of $56, with dealers reporting more engaged advocates and increased referrals thanks to Incentivefox.

Howard Buick-GMC

Morry Glicksman

General Manager