InboxArmy
13 Case Studies
A InboxArmy Case Study
Rankings.io, an SEO agency for personal injury law firms, engaged InboxArmy to optimize their email newsletter. Their challenge was to more effectively build authority and nurture relationships with leads to stand out from competitors, as their existing newsletter was not delivering the desired engagement.
InboxArmy implemented a comprehensive solution including cleaning the subscriber list, establishing a consistent sending schedule, and redesigning the newsletter and welcome email series. Key changes involved personalizing communications from the CEO, incorporating video and images, and optimizing content for engagement. As a result, InboxArmy helped increase the newsletter's open rate by over 300% and click-through rates by over 1000% over the course of a year.