Case Study: Boie achieves 770% holiday revenue growth with InboxArmy email marketing

Boie boosts holiday revenue 770% with InboxArmy

Boie, an eCommerce company selling sustainable personal care products, faced challenges with a small email list and lack of a strategic email marketing program. They hired the vendor InboxArmy to grow their audience, implement a robust email strategy using Klaviyo, and drive sales, particularly around critical holiday periods.

InboxArmy implemented targeted holiday email campaigns for Thanksgiving, Cyber Monday, Christmas, and New Years, featuring strategic discounts and shipping reminders. This solution generated a 770% increase in holiday revenue, grew the email list from a few thousand to over 130,000 subscribers, and increased holiday sales by 650% in 2019 and 120% from 2019 to 2020.

Boie