Case Study: Kofax generates $250k pipeline with Inbox Insight’s InboxINBOUND

Kofax - Customer Case Study

Kofax, a provider of business intelligence automation software, sought to build pipeline, generate ROI, and establish itself as a thought leader in the Intelligent Automation space. To achieve these goals, they partnered with vendor Inbox Insight to utilize their InboxINBOUND service, which involved sponsoring a dedicated content hub on the Insights for Professionals platform.

Inbox Insight implemented a multi-phase strategy using a content hub, targeted digital advertising, and email nurturing to engage a specific audience. The campaign utilized lead scoring and real-time analytics for optimization, resulting in 428 opt-in engagements and a significant pipeline of four opportunities valued at $250,000. Kofax commended Inbox Insight for their professional approach and the strong results achieved.

Kofax