Case Study: Lightricks boosts brand awareness and Facetune visibility with InboundJunction

Lightricks earns 503 media hits in 5 years with InboundJunction

The customer, Lightricks, a developer of mobile apps like Facetune and Videoleap, faced the challenge of building brand awareness in the consumer mobile app and creator economy spaces. They partnered with the vendor InboundJunction to increase recognition for both the Lightricks brand and its flagship products.

InboundJunction implemented a high-volume PR campaign that secured targeted press mentions, including news announcements, op-eds, and expert commentary. This solution successfully generated 503 media hits and over 127 million impressions over five years, significantly enhancing Lightricks' brand presence and establishing them as a thought leader.

Lightricks