Case Study: Topgolf enhances player experience with IN2 Innovation’s next-generation golf ball dispensers

A IN2 Innovation Case Study

Preview of the TopGolf Case Study

TopGolf expands to 80+ venues with IN2 Innovation

TopGolf partnered with IN2 Innovation to create a next-generation golf ball dispenser that would enhance player safety and bridge the gap between the digital and physical gameplay experience. The challenge was to improve upon the original design, which caused user disengagement by locating the results screen behind the player.

IN2's solution was a redesigned dispenser featuring a large, durable digital screen in front of the player for real-time swing data, improved safety padding, a modular design for easier replacement, and custom LED lighting. The project resulted in a more immersive and safer user experience for TopGolf, and the dispenser won both a Silver Award and the People's Choice Award at the 2022 IDEA Awards. IN2 Innovation continues to support the production and installation of these dispensers across TopGolf's global venues.


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