Case Study: a large ICT provider uncovers new SAP project opportunities with Implisense CRI

Uncovering SAP Project Opportunities within large customer portfolios

The large ICT provider faced the challenge of needing to proactively uncover SAP project sales opportunities across its extensive portfolio of over 100 customers. Without an efficient system to monitor IT-driven changes in their clients' business models, their account managers lacked the real-time insights needed to act, leading to missed opportunities. To solve this, they turned to Implisense and its CRI solution.

Implisense implemented a daily AI-powered search that detected critical business changes and used specialized AI assistants to predict likely SAP projects. This system generated tailored recommendations that were integrated directly into the provider's CRM. As a result, account managers now receive daily, personalized sales suggestions, enabling them to proactively engage customers, secure new projects, and identify significant cross-selling opportunities, thereby drastically improving sales efficiency.