Case Study: an automotive retailer stops bad bots and boosts website performance with Imperva Bot Management

Automotive Retailer boosts website performance by 25% with Imperva

An automotive retailer was experiencing frequent website crashes and performance issues due to malicious bot traffic. Despite using multiple security tools, they could not stop the bad bots, which were scraping content and causing site brownouts. The manual process of blocking IP addresses was an ineffective game of "Whack-a-Mole" that consumed the equivalent of one full-time employee. They turned to Imperva Bot Management for a solution.

Imperva implemented its cloud-based Bot Management service, which was fast and easy to deploy. The solution successfully blocked malicious bots while allowing legitimate traffic through. As a result, the automotive retailer saw a 25% improvement in website performance and freed up one FTE to work on other development projects. Imperva eliminated the administrative nightmare of manual blocking and provided detailed reporting for peace of mind.