Case Study: OLIPOP achieves 982% ROAS and scales creator partnerships with impact.com

OLIPOP scales creator program to 982% ROAS with impact.com

OLIPOP, a brand that disrupted the soda industry, needed to efficiently scale its affiliate and creator program. To achieve this, they partnered with the vendor impact.com, utilizing its partnership platform to discover and manage creator relationships effectively.

Impact.com's solution provided tools for screening creators, automating contracts and promo codes, and generating performance reports. This enabled OLIPOP to recruit nearly 1,900 creators, ensure a steady pipeline of engaging content, and achieve an average return on ad spend of 982%, with a high of 1,200%.

OLIPOP