Case Study: Mapiful achieves 3X more conversions and saves 45 hours/month with impact.com

Mapiful charts a new partnership course with 3X more conversions and 900%+ in email productivity

Mapiful, a maker of customizable map- and memory-themed posters, needed to scale its influencer and partner program beyond deal sites and manual processes. Its legacy tracking system was technical and off-putting to creators, partner discovery was limited, and outreach was manual—constraining growth despite a diverse global audience and modest goals to simply source more prospects and give influencers an easy experience.

By moving to Impact Partnership Cloud, Mapiful gained a full CRM, automated lifecycle workflows, discovery tools, influencer lookups, and fraud protection—onboarding the team in two days and automating 1,000+ product-exchange collaborations monthly. The platform broadened partner discovery across markets, enabled tailored, timezone-aware outreach, and surfaced high-impact partners. Results: 13,000 new partners in the first year (program monthly doubled), 45 hours saved per month on admin, and a 3x increase in conversions from product exchanges.

Mapiful

Morgane Kaminski

Social Commerce Performance Lead