Case Study: LVLY.TV achieves 127% year-over-year revenue growth with impact.com

How LVLY flourished with partnerships, achieving 2X year-over-year revenue growth

LVLY (pronounced “lovely”) started when founders Han and Vez set out to send affordable, design-forward flowers and gifts that keep people connected. As a newcomer to Australia’s established floral market, LVLY differentiated itself with product innovation and same-day delivery but needed to reach more customers and deepen loyalty across seasonal peaks and always-on campaigns—while also solving the scaling and tracking challenges of a growing partnerships program.

By deploying the impact.com platform and working closely with its team, LVLY centralized link, click and conversion tracking, automated partner management, and customized reporting to optimize individual partner relationships. The program drove vigorous growth—partner count rose 80%, partnerships revenue grew 127% year over year, the partnerships channel delivered a 1,019% average ROI, and overall revenue doubled year over year.

LVLY.TV

Hannah Spilva

Cofounder