Case Study: Scrambly achieves 160% revenue growth with impact.com

How app discovery platform Scrambly used impact.com to power 160% revenue growth

Scrambly, an app discovery and rewards platform for app and game developers, needed to scale its affiliate partnerships but was stuck managing the program manually with spreadsheets, a single affiliate manager, and no reliable real-time reporting. This created payment delays, tracking errors, and limited growth to about 15 active partners, making it hard for Scrambly to expand efficiently. impact.com was brought in to replace those manual processes.

Using impact.com, Scrambly migrated to a more automated affiliate engine with marketplace-based partner recruitment, standardized contracts, faster onboarding, automated payments, and precise tracking and reporting. The results were significant: affiliate revenue grew 160% in three months, ROAS increased 120%, partner count grew from 15 to over 100, churn dropped 45%, and weekly reporting time fell from 3 hours to 30 minutes. impact.com also helped turn the affiliate channel into one of Scrambly’s top five acquisition channels, contributing about 20% of total company revenue.

Scrambly

Svitlana Bezuhla

Head of Affiliate Partnerships