Case Study: Ringier Axel Springer achieves culture and leadership integration with Impact International

Ringier Axel Springer - Customer Case Study

Ringier Axel Springer Polska, the leading print and online media group in Poland, faced a major integration challenge after the merger of Ringier Axel Springer Media AG and Onet.pl. Impact International supported the company’s transformational change process, helping it build stronger leadership capacity and a shared culture to bring multiple business units “Under One Roof.”

Over two years, Impact International delivered an integrated change program that included top-team workshops, executive coaching, a modular “Leadership in Action” program for N-1 managers, strategic workshops for top leaders, change advisory meetings, innovation workshops, and a partnership with a not-for-profit organization. The result was improved collaboration, stronger trust among leaders, more open dialogue, and bottom-up initiatives, alongside progress on strategy, process excellence, business structure, and decision-making clarity.

Ringier Axel Springer

Mark Dekan

Chief Executive Officer