Case Study: The Print Bar boosts self-serve merch sales with IMG.LY's CE.SDK

The Print Bar launches a self-serve editor in 4 weeks with IMG.LY

The Print Bar, an Australian custom-apparel company, faced a challenge with its decade-old, difficult-to-use design editor. This outdated platform was causing non-designer customers to abandon orders during the design process. To rebuild this foundational part of their experience, they chose the self-hosted and developer-first CE.SDK from vendor IMG.LY.

IMG.LY's CE.SDK provided a deeply configurable solution that was seamlessly integrated and styled to match The Print Bar's branding. The new editor automatically enforced print requirements in the background, allowing customers to design without technical knowledge. The results were significant, including a five-figure order placed entirely through the editor with no support calls. This solution allowed The Print Bar's two-person dev team to offload editor maintenance and focus on other business needs.

The Print Bar