Case Study: Glowtify grows average deal value 10x with IMG.LY’s CE.SDK

Glowtify grows average deal value 10x with IMG.LY

Glowtify, an AI marketing platform for e-commerce merchants, faced a significant challenge as it moved up-market: users were leaving their app to design campaign visuals in external tools like Adobe or Canva. This created a disruptive workflow and limited the platform's perceived value. To solve this, Glowtify turned to vendor IMG.LY and implemented its CE.SDK product.

IMG.LY's CE.SDK provided a fully embedded, professional-grade design experience directly within the Glowtify app. This solution eliminated friction, kept users in-platform, and enabled advanced features like AI-branded templates. The results were substantial, with Glowtify achieving an almost 10x increase in average deal value, moving from serving $49/month merchants to closing deals at $499/month and above.

Glowtify