Case Study: RushOrderTees Achieves Faster Product Pages and Fewer Support Tickets with Imgix

RushOrderTees speeds product pages 48% with imgix

RushOrderTees, a high-volume custom apparel company, faced significant challenges in managing its image-heavy online store. With thousands of customers uploading artwork daily, their internal systems were strained, leading to slow product page loads, unpredictable image quality, and a growing burden of manual transformation work for their teams. They partnered with imgix to streamline their image workflows and create a smoother customer experience.

The solution from imgix implemented a dynamic, URL-based image pipeline to render, optimize, and deliver all imagery. This offloaded processing from internal systems, serving responsive product photos and standardizing customer uploads with automated cleanup. As a result, RushOrderTees achieved a 48% increase in product page load speed, a 15% lower bounce rate on top products, and a 32% reduction in artwork-related support questions, while also offloading 65% of image transformation jobs.

RushOrderTees