Case Study: Leafly cuts storage by 90% and boosts page speed with imgix

Leafly reduces storage consumption by 90% and improves page speed by 9 seconds with imgix

Leafly, an online cannabis community and e-commerce platform, needed a better way to deliver high-quality images at scale for millions of requests across articles, product listings, and reviews. Its existing image optimization setup scaled poorly, strained infrastructure, and created visual issues across devices, while also affecting performance and SEO. imgix helped Leafly replace a resource-heavy, custom image resizing stack with a more efficient solution.

Using imgix, Leafly built responsive image handling with on-the-fly resizing and optimization, integrating it through S3 and frontend components. The results were significant: image storage dropped by 90%, desktop page speed improved from about 15 seconds to 6 seconds, and image resizing resource consumption in the cluster fell by roughly 90%. Leafly also saved engineering time and improved SEO and Core Web Vitals with imgix.

Leafly

Leslie Zavisca

VP of Engineering