Case Study: Ikyu.com achieves a 15-point PageSpeed boost with imgix

Ikyu improved its Google PageSpeed score by 15 points and decreased its average response time to only 16 milliseconds

Ikyu.com, a leading Japanese travel and hospitality site, was processing more than 6 billion monthly image requests and needed a better way to render responsive, high-quality images across devices. Before switching to imgix, the team used AWS Lambda and ImageMagick, which limited size options, reduced web adaptiveness, and added image-processing overhead.

Ikyu.com implemented imgix’s Image Rendering API and PHP SDK across its sites to optimize images automatically, serve better formats, and support creative image collages. With imgix, Ikyu.com cut average image response time to 16 ms and improved its Google PageSpeed score by 15 points, while lowering operational overhead.

Ikyu.com

Yamaguchi- San

Ikyu.com