Case Study: Datacor achieves a unified, high-converting website experience with Imarc

Unifying a software ecosystem into a single, high-performance home

Imarc partnered with Datacor, a provider of software for process manufacturing and chemical distribution, to address a significant challenge. Following several acquisitions, Datacor’s products were spread across six separate websites with different brands, creating a disjointed user experience that needed to be consolidated into a single, unified digital presence.

The solution involved Imarc creating a new, highly performant website on the HubSpot CMS, featuring custom-built, flexible modules for ease of use. This strategy successfully merged the six sites into a seamless, branded experience. Imarc’s work delivered exceptional results, including a 608% increase in demo conversions, a 173% increase in sessions, and a 126% increase in views per session, establishing a strong foundation for Datacor's future digital growth.

Datacor