Case Study: YMCA of Metropolitan Los Angeles improves navigation and engagement with ImageX Drupal rebuild

YMCA of Metropolitan Los Angeles boosts session duration 20% with ImageX

The YMCA of Metropolitan Los Angeles needed to rebuild its difficult-to-navigate Drupal website, as the organization faced challenges with data tracking and user experience on its previous platform. They partnered with the vendor ImageX for this Drupal design and development project.

ImageX completely rebuilt the site from scratch after a page-by-page UX analysis. Through transparent communication and using Basecamp for project management, ImageX delivered an intuitive new platform. The results for the YMCA included a 20% increase in average session duration, smoother navigation with reduced click-depth, and positive feedback on the improved layout.

YMCA of Metropolitan Los Angeles