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Case Study: Tampa Metropolitan Area YMCA doubles online sales with ImageX
A ImageX Case Study
Tampa Metropolitan Area YMCA doubles online sales with ImageX
The Tampa Metropolitan Area YMCA needed to improve its website presence to boost online sales for memberships and programs. They sought a partner experienced with the YMCA Website Services platform to help migrate from WordPress, aiming to reduce build costs while achieving an updated design and improved user experience. ImageX was engaged to assist with this process.
ImageX implemented a solution that included migrating the website and integrating it with the YMCA's CRM, ActiveNet. This allowed programs and classes to be pulled directly into the site for online purchase. As a result of the work done by ImageX, the client's online sales doubled after launch by enabling users to register online without needing to visit or call a branch.
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