Case Study: Reuters achieves 24/7 access to 1M licensable clips with Reuters Imagen

Organising and storing Reuters' epic archive of news video footage

Reuters, the long-standing global news organisation, needed to organise, store and license an epic video archive while providing round‑the‑clock, searchable access to a global base of researchers, producers and broadcasters. To meet that challenge they partnered with Reuters Imagen and deployed the Imagen Pro platform to index and secure nearly 1 million licensable clips and handle the steady inflow of about 100 new clips a day.

Reuters Imagen implemented Imagen Pro with auto‑ingest from Reuters’ cloud via the Imagen API, curated collections, clip creation and screener downloads, dynamic permissions, and Salesforce CRM integration so footage requests become trackable sales opportunities. The result: rapid access to nearly 1m clips, around 100 new clips published daily, streamlined sales and marketing via Screenocean, and measurable commercial uplift — generating new revenue and breathing new life into the Reuters archive.

Reuters