Case Study: IMG Replay (IMG) boosts revenues and unlocks a 24/7 searchable sports archive with Reuters Imagen

IMG Replay Enjoy Stronger Revenues After Implementing Imagen to Manage Their World-leading Sports Content

IMG Replay, the specialist arm of IMG Media and the world’s largest dedicated sports archive, faced major limits from locally hosted video storage that made searching, previewing and licensing content difficult. To address this, IMG Replay implemented the Imagen platform from Reuters Imagen to provide a cloud-accessible media management solution.

Reuters Imagen consolidated IMG Replay’s assets into a single cloud repository with powerful time-based metadata search, one-click Media Logging, and easy clipping/formatting plus a fully branded 24/7 client portal. The solution let staff find moments in seconds, speed up delivery and showcase content for licensing around the clock — and, according to IMG, has driven increased revenues, higher staff productivity and scalable support for future growth.

IMG

Richard Wise

Senior Vice President