Case Study: MegaFood improves digital asset management with Image Relay

Image Relay Revolutionizes MegaFood's Digital Asset Management, Empowering Efficiency and Growth

MegaFood, a consumer packaged goods company based in Manchester, NH, needed a better way to manage a growing library of digital assets and product information. Its team was wasting time searching and sharing files in a messy Google Drive setup, and a rebrand made the challenge even harder by adding new content while existing assets still had to be kept current. External partners also could not self-serve the assets they needed.

MegaFood chose Image Relay’s DAM + PIM solution, including Product Hub, to create a more organized asset library with easier sharing and a single source of truth for product information. The platform’s intuitive search, metadata, SSO access, and auto-updating share links made it easier for internal teams and external partners to find and download assets without delay, while real-time edits kept shared links valid. The result was faster communication, better brand consistency, and a smoother path for MegaFood’s rebrand and packaging updates.

MegaFood

Adrienne Juaire

Creative Operations Manager