Case Study: A1QA boosts leads and SERP rankings with IM Action

A1QA boosts conversions 3x with IM Action

A1QA, a professional software testing company, sought to develop a digital strategy to improve its online visibility, attract business leads, and achieve top search engine rankings for niche keywords on both Google and Yandex. To meet these challenges, they partnered with the vendor IM Action for a combined SEO and pay-per-click campaign service.

IM Action implemented an integrated strategy combining SEO, PPC, digital PR, and blog optimization. This solution successfully eliminated major performance brakes and delivered significant results, including a 43% increase in organic traffic. As a result, IM Action helped A1QA capture niche traffic and achieve top SERP positions, with organic and paid channels together responsible for 73% of all new website visits and 83% of all conversions.

A1QA