Case Study: Aro achieves a brand-consistent WordPress relaunch with Illustrate Digital

ARO launches on time and on budget with Illustrate Digital

ARO, a UK-based credit broker running the largest lending marketplace, needed to reskin their existing WordPress website to align with a new brand on a strict deadline. The challenge for vendor Illustrate Digital was to maintain the systems ARO was familiar with, despite discovering that the existing framework was broken and required debugging and fixes.

Illustrate Digital implemented a new ‘atomic’ approach to WordPress page design, which simplified the creation of content-rich pages. This solution empowered ARO's team to efficiently build and tweak pages while maintaining brand consistency. The vendor successfully delivered the project on time and on budget, enabling a seamless launch for the customer.

ARO