Case Study: Abbeygate Accountancy achieves £250,000 annual recurring revenue growth and 70% client growth with Ignition App

Growth through right tech, people & processes

Abbeygate Accountancy, led by Head of Growth Tom Jamison, is a progressive practice in Bury St Edmunds that needed to scale beyond manual spreadsheets and siloed processes while maintaining a personalised client experience. To solve inefficient onboarding, proposal creation and payment management they implemented Ignition App — using its proposal, video‑proposal and automated billing capabilities to centralise processes and support growth.

Ignition App supplied a single platform for personalised proposals (including Loom videos), automated onboarding and recurring payments, plus integrations with Karbon, Zapier and Calendly to remove manual handoffs. As a result, Abbeygate grew from 22 to 176 clients in roughly two years, added £250,000 in annual recurring revenue, and dramatically reduced time spent creating proposals, setting up clients and chasing payments.

Abbeygate Accountancy

Tom Jamison

Head of Growth & Business Development