Case Study: Global Hiring Platform achieves 12x ROI in under 60 days with Ignite Technologies' Infer Predictive Scoring

Hiring Platform Sees 12x Roi In Under 60 Days With Infer Predictive Scoring

Global Hiring Platform Company, a fast-growing employment website used by over 100,000 businesses, faced a major challenge after building an inside sales team: their existing lead scoring was unreliable, reps relied on intuition, and thousands of incoming leads couldn’t be prioritized effectively. They engaged Ignite Technologies and its Infer Predictive Scoring solution to answer which leads were most likely to convert.

Ignite Technologies built a custom Infer model in about 15 days, uncovering the signals that predict winners and re-scoring leads; within 60 days reps reduced time spent on poor leads from 29% to 10%, A/B leads were shown to drive 97% of revenue, average lead conversion increased 4x, average deal size grew 3x, and the company achieved a 12x ROI with more than $40,000 monthly profit.