Case Study: Quill.com achieves strong ROAS and low acquisition costs with Ignite Social Media

Quill.com drives $1.11 ROAS with Ignite Social Media

The customer Quill.com, an office supply retailer for small and mid-sized U.S. businesses, sought to maintain its industry leadership and drive sales by communicating its key differentiators. They partnered with the vendor Ignite Social Media for monthly content creation and paid media management.

Ignite Social Media developed content highlighting Quill's strengths and used custom audience targeting to reach likely customers. They also established a vendor-funded program to generate interest in Quill's products. This solution successfully drove sales, achieving a $1.11 return on ad spend and a $1.50 cost per acquisition.

Quill.com