igentics
36 Case Studies
A igentics Case Study
Meridian Audio, a high-end audio technology company, needed its website to evolve to better represent its business direction. The challenge was to shift the focus from just products to also highlighting its technological innovations and major brand partnerships. The vendor, igentics, was engaged to redesign the website.
igentics implemented a new website structure and framework to tell the brand's story, featuring dedicated technology pages and rich media. The result was an updated website that matched the brand's aspirations and new business strategy. The success of the solution was demonstrated when the client-generated page for a new loudspeaker was launched just ten days after the new site went live.