Case Study: Dematic transforms its website into a global storytelling platform with IfThen

Dematic transforms its global website across 35+ countries with IfThen

Dematic, a global supply chain and logistics solutions provider, faced the challenge of transitioning from an aging, static website that led with its products to a dynamic, client-centric platform. They partnered with the vendor IfThen to reimagine their digital presence using Adobe Experience Manager (AEM) as a Cloud Service, aiming to better meet their clients' needs and goals through storytelling.

IfThen implemented a comprehensive solution for Dematic, including a new strategy, user experience design, and a headless CMS architecture. The project delivered a global storytelling platform that improved the customer experience, aligned marketing with sales, and integrated tools like Marketo and Elastic Search. IfThen's work successfully shifted Dematic's approach to focus on solving human problems first, resulting in a seamless and modernized digital experience for their clients.

Dematic