Case Study: GMR Ricerche reduces bureaucratic handling time with IdSurvey

GMR research IdSurvey's solution to computerize qualitative and quantitative questionnaires

GMR Ricerche, a company in the pharma market research sector, needed survey software to computerize its complex qualitative and quantitative questionnaires. Their main challenge was finding an easy-to-use, unified platform that could bridge their field research activities with their management, administrative, and accounting tasks, which were previously handled on paper.

IdSurvey solved this problem with its user-friendly interface that requires no programming skills, offering high flexibility and customization. A key feature was the ability to generate and submit self-filled documents, which digitized the previously paper-based administrative phase. As a result, GMR Ricerche achieved faster software adoption and a significant reduction in the time required to handle bureaucratic tasks during market research.

GMR Ricerche