Case Study: University of Maryland College Park improves its website experience with idfive

University of Maryland boosts mobile-first website usability with idfive

The University of Maryland, College Park, faced a challenge as its main website failed to convey the campus's vibrant energy and instead functioned primarily as a directory, lacking an emotional connection for users. The university partnered with idfive to enhance its online presence and create a more engaging and motivating user experience.

idfive collaborated with the university to enhance its in-house design concepts, conducting usability studies to strengthen the UX/UI. The solution was a responsive, mobile-first homepage featuring animated cards that provided visual context for the main navigation, showcasing student stories and campus achievements. This redesign by idfive successfully positioned the University of Maryland as a preeminent institution with an intuitive and brand-aligned website.

University of Maryland