Case Study: University of Mary boosts online program visibility with idfive

University of Mary boosts RFIs by 60% with idfive

The University of Mary sought to expand the reach of its online and distance degree programs by creating a dedicated website. Their challenge was to integrate dozens of disparate programs into one cohesive site that also embodied the school’s Benedictine values and Catholic faith. They partnered with idfive to develop this new online presence.

idfive created a unified website experience that first immerses users in the university's values before allowing them to explore educational opportunities. The solution involved extensive UX, design, and content work, supported by a flexible modular development framework. This strategy by idfive was highly successful, with SEO efforts driving over half of all RFIs and Google organic search accounting for 60% of them to-date.

University of Mary