Case Study: RAPID + TCT elevates event visibility and global media reach with Identity

RAPID + TCT generates 1,500+ media mentions in 2026 with Identity

RAPID + TCT, North America's leading additive manufacturing and industrial 3D printing event, faced the challenge of elevating its position as the industry's premier destination. The event required a tailored communications strategy to generate awareness and position itself and its exhibitors as leading voices in industrial innovation. Identity was engaged to provide integrated public relations, media relations, and thought leadership services.

Identity developed and executed a strategic communications program that blended media relations, thought leadership, influencer engagement, and on-site event support. The solution secured thousands of high-impact media mentions. The partnership with Identity generated over 11,000 global media mentions and more than 5 billion estimated media impressions, successfully positioning RAPID + TCT at the center of global conversations about the future of manufacturing.

Rapid + TCT