Case Study: a leading German engineering firm boosts quote conversion with Ideas2IT Technologies

a leading german engineering firm boosts quote conversion by 19% with Ideas2IT Technologies

The customer, a leading German engineering firm, faced a significant challenge as its critical product configuration data for millions of electrical components was locked away in unqueryable nested XML and HTML files. This data was disconnected from their SAP and Salesforce systems, forcing price analysts to manually price every single quote and leaving the business without any demand forecasting capabilities. Ideas2IT was engaged to build an AI-powered solution to address this.

Ideas2IT built a unified AWS data platform that ingested all the disparate data sources. On this foundation, they implemented a custom parametric decision tree for price prediction and used AWS DeepAR for demand forecasting across 100,000 products. A real-time sales intelligence dashboard delivered these insights to stakeholders. The solution led to a 19% increase in quote conversion, a 1% reduction in discounts offered, and enabled highly detailed demand forecasting, transforming the pricing team's productivity.