Case Study: The Burrard Hotel achieves 15% RevPAR growth and outpaces market with IDeaS G3 RMS

The Burrard Hotel Boosts Its Boutique Charm to Competitive New Heights with IDeaS

The Burrard, a 72-room boutique hotel in downtown Vancouver, faced the challenge of competing with larger properties on revenue despite its distinctive guest experience—struggling to identify true competitors and optimize pricing as guests frequently compared options on price. To automate complex pricing decisions and gain real-time market insight, The Burrard engaged IDeaS and implemented its G3 Revenue Management System (G3 RMS).

IDeaS delivered automated pricing, forecasting and analytics plus hands-on training and ongoing consultation, freeing the hotel’s small team from manual rate changes and enabling faster, data-driven strategy. The results were measurable: The Burrard’s RevPAR grew 15% in 2018 versus an 11% market increase, and the hotel continues to leverage IDeaS to drive growth and support plans for a higher-tier room offering.

The Burrard

Darren Simpson

General Manager