Case Study: Wesley Hospital Ashfield and Kogarah boosts mental health awareness with The Ideas Suite

Wesley Hospital Ashfield and Kogarah reaches 2.3 million with The Ideas Suite

The Ideas Suite was engaged by Wesley Hospital Ashfield and Kogarah to amplify its annual Elephant in the Room street campaign. The challenge was to raise greater awareness for mental health issues during Mental Health Week.

The Ideas Suite amplified the campaign by engaging social influencers, celebrities, and media. They secured 24 social influencers who made 31 posts to an audience of over 360,000 and achieved 13 media placements reaching an audience of more than 2.3 million. The Ideas Suite successfully attracted high-profile attendees including sports teams and TV personalities to the event.

Wesley Hospital Ashfield and Kogarah